Want to boost your chances of winning an election? Just read a few local news stories about aging infrastructure.
That's the message from a new study out of Duke and UCLA that found voters were more likely to support infrastructure spending if they were read about specific maintenance requirements, the Los Angeles Times reports.
"Just a few extra paragraphs of context in the mock news stories not only increased support for spending, but also increased voters willingness to hold politicians accountable for infrastructure neglect by voting them out of office," says Megan Mullin, a co-author of the study in the journal Political Behavior.
The study found that support for infrastructure spending rose as much as 10% if a local news outlet reported on specific maintenance requirements for aging infrastructure such as dams, sewers, and roads.
"Voters demonstrated a willingness to hold local politicians accountable when provided with context in local reporting," Mullin says in a press release.
"Local news reporting builds public support for infrastructure investments," she adds.
The study found that support for infrastructure spending was lower if stories were written by "severely understaffed newsrooms or AI-generated stories," the Washington Post reports.
"Just a few extra paragraphs of context in the mock news stories not only increased support for spending, but also increased voters willingness to hold
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